Marketing

Who is looking for your next tenant?

Marketing is a function that is often overlooked until it is needed. Then, it is too late.

We believe in a strategic marketing process that continually exposes the properties to the marketplace through brand recognition, which creates a confidence in the marketplace that allows participants to trust in the transaction.

The goal of marketing is to attract and maintain occupancy at the “highest level” possible. The “highest level” is defined as physical occupancy (units occupied by tenants) and economic occupancy (the highest rental rates possible).

Our in-house marketing team develops and implements strategies specific to the asset requirements. We track and quantify effectiveness of all campaigns creating a balance of expenditures and results.